99acres & MagicBricks lead rescue: call portal leads first
Portal leads go to whoever calls first. Nira calls your 99acres, MagicBricks and Housing enquiries within 60 seconds in natural Hinglish, qualifies them, and books site visits — before a competitor gets there.
On portals, the first caller usually wins
A buyer scrolling 99acres or MagicBricks does not enquire on one listing — they tap three or four in a sitting. The portal passes that enquiry to multiple projects and brokers almost instantly. From that moment it is a race: whoever calls while the buyer still remembers the listing gets the conversation, the qualification, and usually the site visit. Everyone who calls later is talking to someone who has already half-decided.
Most presales teams lose that race not because they are bad at selling, but because they are human. They are on another call, at lunch, commuting, or it is 9pm. By the time anyone dials back, the lead you paid good money for has gone cold.
How Nira rescues every portal lead
- Calls in ~60 seconds — the instant a 99acres or MagicBricks lead lands, Nira is already dialling.
- Speaks natural Hinglish — the way buyers actually talk, so the call feels human, not like a bot reading a form.
- Qualifies on the spot — budget, configuration, locality preference, timeline and genuine intent.
- Books the site visit — proposes slots and confirms while interest is at its peak.
- Follows up on no-answers — multi-touch, polite, until there is a clear outcome.
- Logs every call — recordings and transcripts so your team walks into each visit informed.
Stop paying for leads your team never reaches
Portal leads are among the most expensive you buy. Letting them sit unanswered for an hour is like buying premium ad placement and then switching off the phone. Nira makes sure the money you spend on 99acres and MagicBricks turns into actual conversations — and the conversations into booked site visits.
Research on lead response is remarkably consistent: contacting an enquiry within the first minute hugely increases the chance of reaching and qualifying the buyer, and those odds collapse within minutes of the enquiry coming in. On a shared portal lead, where the buyer is talking to several projects, being first is often the entire difference between a site visit and a wasted lead.
Built for Indian real estate, not retrofitted
Nira is designed around how property actually sells here: buyers compare on portals, talk in Hinglish, and decide quickly. It optimises for the one number that matters — booked site visits — and respects consent, calling windows and opt-out so your outreach stays clean while it stays fast.
Frequently asked questions
Why do portal leads go to whoever calls first?
When a buyer enquires on 99acres or MagicBricks, the same lead is often shared with several listings or brokers at once. The buyer talks to whoever reaches them first while their interest is still hot. If your team dials back an hour later, the conversation has usually already happened with someone else.
How does Nira connect to 99acres and MagicBricks?
Nira works with any lead source that produces a phone number, including 99acres, MagicBricks and Housing.com. As soon as a portal lead lands in your pipeline, Nira places the first call — typically within 60 seconds — so you are first in line, not fifth.
What does Nira say to a portal lead?
Nira introduces itself on behalf of your project, speaks natural Hinglish, and qualifies the buyer on budget, BHK, locality and timeline. When there is real intent, it proposes site-visit slots and confirms one. Everything is recorded and transcribed for your team.
Does calling portal leads this fast annoy buyers?
A quick, polite, relevant call while the buyer is actively searching is welcome — it is the delayed, repetitive, scripted call that annoys. Nira calls once, fast, in the buyer’s language, respects calling-window norms, and handles opt-outs cleanly.
What happens to leads that do not answer the first time?
Nira follows up autonomously across multiple touches at sensible intervals, rather than giving up after one unanswered ring. Portal leads are expensive; Nira makes sure none of them quietly go cold.
See Nira call a lead in 60 seconds.
Book a 15-minute demo and hear a live Hinglish qualification call.